Kimberly Noel Kardashian West, popularly known as Kim Kardashian, is an American media personality. She is also a businesswoman, an actress, and a model, among other responsibilities. Kim Kardashian is an incredibly influential social media personality. She has more than 63 million followers on Twitter, and that places her at position 13 among the most followed users of social media. Several factors influence the following that an individual may have on social media. One of these factors is the frequency of an individual’s social media communication. It is important to note that the people who are actively engaging in twitter activities through their posts of responses to the posts of other people. Another factor that contributes to the following on twitter is the communication approach that is used by the users. The primary purpose of this paper is to carry out an analysis of the twitter activities of Kim Kardashian with specific attention on the language, style strategies, and the manner in which the personality makes efforts to keep her tweets compelling.
The language that Kim uses is dictated with the mood, intention, and audience of the message. For example, there are times when Kim wants to share light moments with her followers. In most of these instances, she uses simple and plain language. In some instances, the language used is informal and bordering on slang. However, it is notable that in many cases, Kim keeps her language civil and respectful even when she is responding to virulent attacks on her. Similarly, it is also notable that when Kim is addressing an important and more formal issue, she uses a formal language that is also accompanied by a formal and compelling tone. However, once in a while, Kim is compelled to go ballistic, and she resorts to curses on some of her followers. For example, there was an instance where Kim had an exchange with one of her followers who were making unfortunate accusations against her. As much as she attempted to clarify the whole issue, the follower stuck to the untrue and unsubstantiated allegation against her. Regardless of these isolated incidences, Kim is generally civil in her twitter messages.
One of the style strategies that Kim uses in her tweets is to make compelling is the use of videos and visual descriptions. As a celebrity and a public figure, one of the strategies that she uses to keep in touch with her followers is to post her images on twitter constantly. It is very difficult for a day to pass without having Kim posing her images on twitter (Cashmore, 2014). She would post different images in different attire and different places. It is important to note that as a celebrity, Kim desires to have people talking about her all the time. Thus, when Kim is posting images, she selects those that will attract a lot of attention, even if it will court controversy. There are instances where Kim posts images where she is skimpily dressed, and she knows that she is going to divide opinion massively. However, that is her intention, and she likes it that way. In the long run, the approach makes her content compelling.
Kim Kardashian is an American media personality. She is also a businesswoman, an actress, and a model, among other responsibilities. Kim Kardashian is an incredibly influential social media personality.From the analysis above, it is notable that she has adopted a wide range of techniques to make her tweets compelling and concise.
Cashmore, E. (2014). Celebrity culture.Routledge.
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